{"id":24614,"date":"2025-11-12T17:00:52","date_gmt":"2025-11-12T17:00:52","guid":{"rendered":"https:\/\/www.criptofacil.com\/es\/?p=24614"},"modified":"2025-11-12T15:16:27","modified_gmt":"2025-11-12T15:16:27","slug":"visa-lanza-un-programa-piloto-con-pagos-directos-en-stablecoin-para-freelancers-y-creadores-de-contenido","status":"publish","type":"post","link":"https:\/\/www.criptofacil.com\/es\/visa-lanza-un-programa-piloto-con-pagos-directos-en-stablecoin-para-freelancers-y-creadores-de-contenido\/","title":{"rendered":"Visa lanza un programa piloto con pagos directos en stablecoin para freelancers y creadores de contenido"},"content":{"rendered":"<p><strong>Visa anunci\u00f3 el lanzamiento de un programa piloto que permitir\u00e1 pagos directos en la stablecoin USD Coin (USDC) a trav\u00e9s de Visa Direct<\/strong>, su plataforma para transferencias y liquidaciones globales. La iniciativa est\u00e1 dirigida a creadores de contenido, freelancers y trabajadores de plataformas digitales, quienes podr\u00e1n recibir sus ingresos de forma casi instant\u00e1nea, incluso en diferentes pa\u00edses.<\/p>\n<p>Seg\u00fan el <a href=\"https:\/\/corporate.visa.com\/en\/sites\/visa-perspectives\/newsroom\/visa-direct-stablecoin-payouts.html\">comunicado<\/a>, el proyecto comenzar\u00e1 en Estados Unidos. La soluci\u00f3n permitir\u00e1 que las <strong>empresas realicen pagos en moneda fiduciaria<\/strong>, mientras los beneficiarios podr\u00e1n optar por <strong>recibirlos en USDC<\/strong>. De acuerdo con Visa, el objetivo es <strong>reducir los costos y los tiempos de las transferencias internacionales<\/strong>, especialmente en regiones con monedas vol\u00e1tiles o con acceso limitado a servicios bancarios.<\/p>\n<p>Chris Newkirk, presidente de soluciones comerciales de Visa, destac\u00f3 que<strong> el proyecto busca garantizar \u201cacceso universal al dinero en minutos, no en d\u00edas\u201d.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"wp-image-336652 size-full aligncenter\" src=\"https:\/\/www.criptofacil.com\/wp-content\/uploads\/2025\/11\/visa-stablecoin.png\" alt=\"Visa integra pagamentos com stablecoin USDC\" width=\"449\" height=\"344\" \/><\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a style=\"font-size: 16px\" href=\"https:\/\/www.criptofacil.com\/es\/uniswap-se-dispara-y-lidera-el-mercado-podria-uni-alcanzar-los-usd-10\/\">Uniswap se dispara y lidera el mercado: \u00bfpodr\u00eda UNI alcanzar los USD 10?<\/a><\/li>\n<\/ul>\n<h2>El piloto marca una nueva etapa en la estrategia cripto de Visa<\/h2>\n<p>El programa representa una <strong>expansi\u00f3n de los tests con stablecoins que Visa<\/strong> ha venido realizando desde septiembre. En esa primera fase, la empresa de pagos inici\u00f3 un <strong>proyecto para permitir que las compa\u00f1\u00edas prefinancien pagos utilizando stablecoins<\/strong> en lugar de monedas fiduciarias.<\/p>\n<p>En esta nueva etapa, los pagos<strong> llegar\u00e1n directamente al usuario final<\/strong>, quien deber\u00e1 contar con una billetera digital compatible con USDC y<strong> cumplir con los protocolos de conozca a su cliente (KYC) y prevenci\u00f3n de lavado de dinero (AML).<\/strong><\/p>\n<p>El piloto comenzar\u00e1 con socios seleccionados, a\u00fan no revelados, pero <strong>Visa planea expandir el servicio globalmente en la segunda mitad de 2026,<\/strong> a medida que aumente la demanda y se desarrollen los marcos regulatorios.<\/p>\n<p>Por el momento,<strong> USDC, emitida por Circle, ser\u00e1 el \u00fanico activo soportado<\/strong>. Visa no confirm\u00f3 planes para incluir otras stablecoins a corto plazo.<\/p>\n<h2>Las stablecoins ganan espacio en la infraestructura de Visa<\/h2>\n<p>La ampliaci\u00f3n de los ensayos ocurre despu\u00e9s de la <strong>aprobaci\u00f3n del GENIUS Act<\/strong>, la primera ley federal en Estados Unidos que establece normas espec\u00edficas para las stablecoins.<\/p>\n<p>Seg\u00fan el CEO Ryan McInerney, desde 2020 <strong>la empresa ha procesado m\u00e1s de 140.000 millones de d\u00f3lares en flujos de cripto y stablecoins.<\/strong> De ese total, 100.000 millones de d\u00f3lares corresponden a <strong>compras de criptoactivos y stablecoins<\/strong> con tarjetas Visa, y 35.000 millones de d\u00f3lares a gastos directos utilizando esos activos.<\/p>\n<p>Actualmente, <strong>Visa opera m\u00e1s de 130 programas de tarjetas vinculadas a stablecoins en 40 pa\u00edses<\/strong>, con un volumen mensual superior a 2.500 millones de d\u00f3lares.<\/p>\n<p>La compa\u00f1\u00eda tambi\u00e9n mantiene alianzas con Bridge (Stripe), para la emisi\u00f3n de tarjetas cripto, y con Yellow Card, en \u00c1frica, enfocada en liquidez y tesorer\u00eda en stablecoins. Adem\u00e1s, lanz\u00f3 la Visa Tokenized Asset Platform, que permite a los bancos crear y probar sus propios tokens y stablecoins.<\/p>\n<h2>Foco en mercados emergentes y pagos transfronterizos<\/h2>\n<p>Visa considera que <strong>las stablecoins son un pilar clave en su estrategia de crecimiento<\/strong>, especialmente en mercados emergentes, donde las remesas, los pagos B2B y los ingresos de la econom\u00eda digital requieren soluciones m\u00e1s r\u00e1pidas y accesibles.<\/p>\n<p>Consultada sobre la posibilidad de<strong> emitir su propia stablecoin<\/strong>, la empresa se\u00f1al\u00f3 que <strong>no descarta la idea<\/strong>, aunque por ahora su prioridad es ampliar el uso de las stablecoins existentes, integr\u00e1ndolas con bancos, billeteras digitales y plataformas de pago globales.<\/p>\n<ul>\n<li>Lee tambi\u00e9n:\u00a0<a href=\"https:\/\/www.criptofacil.com\/es\/rally-de-altcoins-se-dispara-a-usd-158-mil-millones-descubre-las-mejores-criptos-para-invertir-ahora\/\">Rally de altcoins se dispara a USD 158 mil millones: descubre las mejores criptos para invertir ahora<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Visa anunci\u00f3 el lanzamiento de un programa piloto que permitir\u00e1 pagos directos en la stablecoin USD Coin (USDC) a trav\u00e9s de Visa Direct, su plataforma para transferencias y liquidaciones globales. La iniciativa est\u00e1 dirigida a creadores de contenido, freelancers y trabajadores de plataformas digitales, quienes podr\u00e1n recibir sus ingresos de forma casi instant\u00e1nea, incluso en [&hellip;]<\/p>\n","protected":false},"author":87,"featured_media":24615,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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