{"id":2426,"date":"2024-09-22T17:00:00","date_gmt":"2024-09-22T17:00:00","guid":{"rendered":"https:\/\/www.criptofacil.com\/es\/?p=2426"},"modified":"2024-09-20T21:11:13","modified_gmt":"2024-09-20T21:11:13","slug":"bogota-es-el-epicentro-de-las-startups-colombianas","status":"publish","type":"post","link":"https:\/\/www.criptofacil.com\/es\/bogota-es-el-epicentro-de-las-startups-colombianas\/","title":{"rendered":"Bogot\u00e1 es el epicentro de las startups colombianas"},"content":{"rendered":"<p>La capital de Colombia, Bogot\u00e1, est\u00e1 posicionada como el epicentro de las startups colombianas debido a que concentra el 97% del financiamiento destinado a estos modelos de negocio.<\/p>\n<p>La ciudad ha logrado atraer una inversi\u00f3n total de USD 452 millones en 27 rondas de financiamiento durante el primer semestre de 2024. Este n\u00famero se acerca a la cifra registrada en todo 2023. Esta tendencia refleja una creciente confianza en el ecosistema de startups de Bogot\u00e1 y su potencial para generar retornos atractivos.<\/p>\n<p>Las leyes colombianas, que regulan las fintech, a\u00fan tienen cosas por mejorar, pero algo est\u00e1 funcionando bien. Los resultados son buenos, por lo que estos indicios entusiasman a los inversores y emprendedores.<\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/estudio-destaca-el-impacto-de-la-ia-y-los-criptoactivos-en-el-sector-financiero-brasileno\/\">Estudio destaca el impacto de la IA y los criptoactivos en el sector financiero<\/a><\/li>\n<\/ul>\n<h2>Fintech e inversiones extranjeras<\/h2>\n<p>El sector fintech es el que mayor inversi\u00f3n acapara en Bogot\u00e1, con USD 405 millones a trav\u00e9s de 16 rondas de financiamiento. Empresas como Nu Colombia y Simetrik han desempe\u00f1ado un papel clave en impulsar este crecimiento, aprovechando la gran poblaci\u00f3n desbancarizada de Colombia y la creciente demanda de servicios financieros digitales.<\/p>\n<p>Adem\u00e1s del fintech, otros sectores como RetailTech, PropTech y FoodTech tambi\u00e9n han recibido inversiones significativas, lo que indica un ecosistema emprendedor diverso y vibrante en la capital colombiana.<\/p>\n<p>Por otro lado, las inversiones extranjeras han logrado un fuerte crecimiento en las startups colombianas. El principal inversor, Estados Unidos, contribuye m\u00e1s del 38% de la financiaci\u00f3n total en la ciudad. Esto refleja la creciente confianza internacional en el panorama emprendedor de Bogot\u00e1 y su capacidad para generar retornos atractivos.<\/p>\n<p>Las principales firmas de capital de riesgo que han financiado startups en Bogot\u00e1 son\u00a0Goldman Sachs\u00a0(EEUU), Andreessen Horowitz (EEUU), Kaszek (Brasil), Monashees (Brasil), y Movtech (M\u00e9xico).<\/p>\n<p>La ciudad tambi\u00e9n converge capacidad humana eficiente, un interesante mercado local y el mejor aeropuerto de carga de Am\u00e9rica Latina. Estos recursos brindan una ventaja competitiva frente a otras grandes metr\u00f3polis latinoamericanas.<\/p>\n<p>Otro aliciente es la econom\u00eda que asciende en escala. Este fen\u00f3meno permite a las fintech bogotanas negociar mejores condiciones con proveedores de servicios, como plataformas de pagos o servicios en la nube. Esto se traduce en costos m\u00e1s bajos y una mayor eficiencia operativa.<\/p>\n<p>Asimismo, la concentraci\u00f3n de talento en un solo lugar atrae a inversores nacionales e internacionales, lo que facilita el acceso a capital y acelera el crecimiento de las empresas.<\/p>\n<h2>Wenia: servicios digitales en Colombia<\/h2>\n<p><span style=\"font-size: 16px\">El Grupo Bancolombia tiene un proveedor de servicios digitales, llamado Wenia, que hace m\u00e1s de cuatro meses opera con \u00e9xito en toda Colombia. <\/span><\/p>\n<p><span style=\"font-size: 16px\">Los clientes de\u00a0<\/span><span style=\"font-size: 16px\">Wenia<\/span><span style=\"font-size: 16px\"> pueden comprar, vender, convertir, recibir y enviar los activos digitales disponibles en la plataforma, entre ellos el COPW, activo digital estable de su autor\u00eda y referenciado 1 a 1 con el peso colombiano. <\/span>Recientemente, la plataforma inici\u00f3 un proceso de expansi\u00f3n hace unas semanas con la integraci\u00f3n de Solana (SOL) y Arbitrum.<\/p>\n<p>El hecho de que un banco netamente colombiano tenga su propio activo digital y proyecte una expansi\u00f3n futura habla de la solidez del pa\u00eds en el ecosistema cripto, su misi\u00f3n de conectar a las personas con las nuevas tecnolog\u00edas y la constante innovaci\u00f3n y la entrega de soluciones confiables, seguras, accesibles y eficientes.<\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/mineros-de-la-era-satoshi-mueven-us-15-millones-en-bitcoin-despues-de-15-anos\/\">Mineros de la \u2018era Satoshi\u2019 mueven US$ 15 millones en Bitcoin despu\u00e9s de 15 a\u00f1os<\/a><\/li>\n<\/ul>\n<div id=\"gtx-trans\" style=\"position: absolute;left: 5px;top: 368.5px\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La capital de Colombia, Bogot\u00e1, est\u00e1 posicionada como el epicentro de las startups colombianas debido a que concentra el 97% del financiamiento destinado a estos modelos de negocio. La ciudad ha logrado atraer una inversi\u00f3n total de USD 452 millones en 27 rondas de financiamiento durante el primer semestre de 2024. Este n\u00famero se acerca [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":2441,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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