{"id":17331,"date":"2025-06-24T08:00:37","date_gmt":"2025-06-24T08:00:37","guid":{"rendered":"https:\/\/www.criptofacil.com\/es\/?p=17331"},"modified":"2025-06-23T20:41:20","modified_gmt":"2025-06-23T20:41:20","slug":"meliuz-se-convierte-en-la-mayor-empresa-con-reservas-corporativas-de-bitcoin-en-america-latina-tras-comprar-27543-btc-adicionales","status":"publish","type":"post","link":"https:\/\/www.criptofacil.com\/es\/meliuz-se-convierte-en-la-mayor-empresa-con-reservas-corporativas-de-bitcoin-en-america-latina-tras-comprar-27543-btc-adicionales\/","title":{"rendered":"M\u00e9liuz se convierte en la mayor empresa con reservas corporativas de Bitcoin en Am\u00e9rica Latina tras comprar 275,43 BTC adicionales"},"content":{"rendered":"<p><strong>La fintech brasile\u00f1a M\u00e9liuz (CASH3), especializada en cashback y con m\u00e1s de 30 millones de usuarios en Brasil, anunci\u00f3 la compra de 28,6 millones de d\u00f3lares en Bitcoin (BTC)<\/strong>, equivalente a aproximadamente 26,6 millones de euros. El valor corresponde a unos 158,3 millones de reales al tipo de cambio actual. Seg\u00fan inform\u00f3 la compa\u00f1\u00eda, la inversi\u00f3n fue realizada con recursos obtenidos en su m\u00e1s reciente oferta p\u00fablica de acciones.<\/p>\n<p>Con esta adquisici\u00f3n, <strong>M\u00e9liuz pasa a tener 595,67 BTC en su tesorer\u00eda<\/strong>, consolid\u00e1ndose como la mayor empresa cotizada de Am\u00e9rica Latina en t\u00e9rminos de tenencia corporativa de Bitcoin.<\/p>\n<p>Seg\u00fan el comunicado, los <strong>275,43 nuevos BTC<\/strong> fueron comprados a un precio promedio de <strong>103.864,38 d\u00f3lares por unidad<\/strong> (aproximadamente 96.600 euros). Con ello, el precio medio total de su reserva en Bitcoin asciende a <strong>102.702,84 d\u00f3lares por BTC<\/strong>.<\/p>\n<p>Al momento de esta publicaci\u00f3n, cada Bitcoin cotiza en torno a los 101.476 d\u00f3lares (aproximadamente 94.400 euros), seg\u00fan datos de CoinGecko.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-323379\" src=\"https:\/\/www.criptofacil.com\/wp-content\/uploads\/2025\/06\/Bitcoin-hoje-1.png\" alt=\"Pre\u00e7o do Bitcoin hoje - Fonte: CoinGecko\" width=\"1644\" height=\"1200\" \/><\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/okx-planea-lanzar-su-ipo-en-ee-uu-tras-el-exito-de-circle\/\">OKX planea lanzar su IPO en EE. UU. tras el \u00e9xito de Circle<\/a><\/li>\n<\/ul>\n<h2>M\u00e9liuz lidera la adopci\u00f3n corporativa de Bitcoin en Am\u00e9rica Latina<\/h2>\n<p>La estrategia de <strong>compra de Bitcoin por parte de M\u00e9liuz<\/strong> comenz\u00f3 oficialmente el 6 de marzo de 2025, cuando la fintech anunci\u00f3 un cambio en su pol\u00edtica de tesorer\u00eda. Desde entonces, la compa\u00f1\u00eda busca consolidar al Bitcoin como su principal activo estrat\u00e9gico.<\/p>\n<p>M\u00e9liuz se autodefine como la primera<strong> \u00abempresa con tesorer\u00eda Bitcoin\u00bb<\/strong> del Brasil. Adem\u00e1s, ocupa el puesto n\u00famero 36 a nivel mundial entre las corporaciones que mantienen reservas en BTC, considerando \u00fanicamente aquellas que enfocan su tesorer\u00eda en este tipo de activo.<\/p>\n<p>Actualmente, <strong>la posici\u00f3n en Bitcoin de M\u00e9liuz est\u00e1 valorada en 60,34 millones de d\u00f3lares<\/strong> (unos 56,2 millones de euros), equivalentes a 333,98 millones de reales. Teniendo en cuenta el precio promedio de adquisici\u00f3n, la compa\u00f1\u00eda ya registra una valorizaci\u00f3n de aproximadamente 836.821 d\u00f3lares (unos 779.000 euros), o cerca de 4,63 millones de reales.<\/p>\n<p>La fintech brasile\u00f1a se inspira en la estrategia adoptada por la empresa estadounidense Strategy (anteriormente MicroStrategy), que desde 2020 realiza <strong>compras peri\u00f3dicas de Bitcoin<\/strong> utilizando recursos propios y nuevas emisiones de acciones. M\u00e9liuz sigue un camino similar al incorporar el BTC como pieza central de su gesti\u00f3n financiera a largo plazo.<\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/los-fondos-de-criptomonedas-registran-una-racha-positiva-de-10-semanas\/\">Los fondos de criptomonedas registran una racha positiva de 10 semanas<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>La fintech brasile\u00f1a M\u00e9liuz (CASH3), especializada en cashback y con m\u00e1s de 30 millones de usuarios en Brasil, anunci\u00f3 la compra de 28,6 millones de d\u00f3lares en Bitcoin (BTC), equivalente a aproximadamente 26,6 millones de euros. El valor corresponde a unos 158,3 millones de reales al tipo de cambio actual. Seg\u00fan inform\u00f3 la compa\u00f1\u00eda, la [&hellip;]<\/p>\n","protected":false},"author":87,"featured_media":17332,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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