{"id":10712,"date":"2025-02-24T16:00:59","date_gmt":"2025-02-24T16:00:59","guid":{"rendered":"https:\/\/www.criptofacil.com\/es\/?p=10712"},"modified":"2025-02-24T14:53:30","modified_gmt":"2025-02-24T14:53:30","slug":"coinscrap-finance-lanza-herramienta-de-ia-para-bancos-colombianos","status":"publish","type":"post","link":"https:\/\/www.criptofacil.com\/es\/coinscrap-finance-lanza-herramienta-de-ia-para-bancos-colombianos\/","title":{"rendered":"Coinscrap Finance lanza herramienta de IA para bancos colombianos"},"content":{"rendered":"<p>La <a href=\"https:\/\/www.criptofacil.com\/es\/monei-la-fintech-espanola-seleccionada-por-el-bce-para-probar-el-euro-digital\/\">fintech espa\u00f1ola<\/a> Coinscrap Finance lanz\u00f3 COCO, la soluci\u00f3n insight que utiliza <a href=\"https:\/\/www.criptofacil.com\/es\/inteligencia-artificial-evita-perdidas-de-42-mil-millones-por-estafas-con-criptomonedas\/\">Inteligencia Artificial<\/a> para redefinir la interacci\u00f3n entre <a href=\"https:\/\/www.criptofacil.com\/es\/binance-vuelve-a-operar-en-ee-uu-con-fuerza-total-y-enfoque-en-bancos\/\">bancos<\/a> y usuarios. Esta nueva herramienta estar\u00e1 vigente en todo el territorio colombiano y se dise\u00f1\u00f3 para analizar y enriquecer los datos transaccionales.<\/p>\n<h2>Una nueva soluci\u00f3n para las TradFi colombianas<\/h2>\n<p>COCO se diferencia de otras herramientas en el mercado por su capacidad de analizar profundamente los <a href=\"https:\/\/www.criptofacil.com\/es\/argentina-los-indices-de-exclusion-financiera-de-los-jovenes-bajaron-un-9\/\">h\u00e1bitos financieros<\/a> de los usuarios y traducir esos datos en recomendaciones accionables. El sistema se desarrolla a trav\u00e9s de un tablero intuitivo para visualizar patrones de ingresos, gastos, capacidad de ahorro y h\u00e1bitos de consumo. Esto permite a las bancas tradicionales ofrecer servicios y productos dise\u00f1ados a medida, mejorando la <a href=\"https:\/\/www.criptofacil.com\/es\/margex-lanza-negociacion-del-token-trump-y-cuenta-de-bonos-unificada\/\">experiencia del usuario<\/a>.<\/p>\n<p>Entre las principales caracter\u00edsticas de la plataforma destacan:<\/p>\n<ul>\n<li><strong>Hiperpersonalizaci\u00f3n:<\/strong>\u00a0Ofrece alertas y recomendaciones autom\u00e1ticas que mejoran la experiencia del cliente y aumentan su lealtad.<\/li>\n<li><strong>Optimizaci\u00f3n comercial:<\/strong>\u00a0Identifica oportunidades de\u00a0<a href=\"https:\/\/www.criptofacil.com\/es\/el-nuevo-rastreador-de-proyectos-de-best-wallet-se-dispara-un-142-en-13-dias-la-ico-alcanza-los-9-millones-de-dolares\/\">cross-selling<\/a>\u00a0y\u00a0up-selling\u00a0basadas en an\u00e1lisis predictivo.<\/li>\n<li><strong>Gesti\u00f3n de riesgos:<\/strong>\u00a0Anticipa problemas financieros antes de que ocurran, mejorando la toma de decisiones.<\/li>\n<li><strong>Eficiencia operativa:<\/strong>\u00a0Automatiza procesos complejos, liberando recursos para tareas estrat\u00e9gicas.<\/li>\n<\/ul>\n<p>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/el-imperio-del-fundador-de-ftx-jets-influencia-y-cuentas-secretas\/\">El imperio del fundador de FTX: Jets, influencia y cuentas secretas<\/a><\/p>\n<h2>Ventajas de COCO<\/h2>\n<p>El sector bancario colombiano, donde el 87% de la poblaci\u00f3n tiene acceso a servicios financieros, enfrenta el reto de ofrecer una experiencia que vaya m\u00e1s all\u00e1 de las <a href=\"https:\/\/www.criptofacil.com\/es\/stablecoin-recientemente-aprobada-ofrece-intereses-diarios-a-los-inversores-conocela\/\">transacciones tradicionales<\/a>.<\/p>\n<p>Este nuevo sistema permite a las entidades locales implementar soluciones alineadas con las particularidades del mercado de la regi\u00f3n. Esta flexibilidad es clave en un pa\u00eds donde las din\u00e1micas financieras var\u00edan enormemente entre <a href=\"https:\/\/www.criptofacil.com\/es\/dubai-anuncia-la-construccion-de-la-crypto-tower\/\">regiones urbanas<\/a> y rurales.<\/p>\n<p>Asimismo la introducci\u00f3n de la Inteligencia Artificial habilita un acceso m\u00e1s equitativo y adaptado a las necesidades de los sectores menos atendidos. Desde recomendaciones de ahorro hasta sugerencias de productos financieros adecuados, la plataforma apunta a construir una banca m\u00e1s humana. Esto mejora la experiencia de cada usuario, ya que hay una comprensi\u00f3n y valoraci\u00f3n de sus necesidades.<\/p>\n<p>El ejecutivo de Coinscrap Finance lo resume as\u00ed: \u00abEn la compa\u00f1\u00eda estamos comprometidos con la idea de que la <a href=\"https:\/\/www.criptofacil.com\/es\/marca-de-vinos-argentina-utiliza-tecnologia-blockchain-para-autenticar-sus-botellas\/\">tecnolog\u00eda debe ser una herramienta para el progreso humano<\/a>. No se trata solo de datos, sino de c\u00f3mo esos datos pueden mejorar vidas y ayudar a construir un futuro financiero m\u00e1s inclusivo\u00bb.<\/p>\n<p>Asimismo para la firma, <a href=\"https:\/\/www.criptofacil.com\/es\/bancolombia-impulsa-el-staking-de-solana-a-traves-de-wenia\/\">Colombia<\/a> es solo el inicio de una visi\u00f3n m\u00e1s amplia para <a href=\"https:\/\/www.criptofacil.com\/es\/gigante-de-criptomonedas-quiere-comprar-empresa-de-energia-que-opera-en-america-latina\/\">Am\u00e9rica Latina<\/a>. La fintech planea seguir ampliando su presencia en la regi\u00f3n, llevando su propuesta de valor a mercados con caracter\u00edsticas y desaf\u00edos similares.<\/p>\n<p>Coinscrap Finance no solo apuesta por la innovaci\u00f3n tecnol\u00f3gica, sino por el impacto positivo que esto puede generar en la vida de millones de personas.<\/p>\n<ul>\n<li>Lee tambi\u00e9n: <a href=\"https:\/\/www.criptofacil.com\/es\/bnb-chain-anuncia-hard-fork-para-adelantar-funciones-de-pectra-en-ethereum\/\">BNB Chain anuncia hard fork para adelantar funciones de Pectra en Ethereum<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>La fintech espa\u00f1ola Coinscrap Finance lanz\u00f3 COCO, la soluci\u00f3n insight que utiliza Inteligencia Artificial para redefinir la interacci\u00f3n entre bancos y usuarios. Esta nueva herramienta estar\u00e1 vigente en todo el territorio colombiano y se dise\u00f1\u00f3 para analizar y enriquecer los datos transaccionales. Una nueva soluci\u00f3n para las TradFi colombianas COCO se diferencia de otras herramientas [&hellip;]<\/p>\n","protected":false},"author":148,"featured_media":10726,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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